"Bates Motel" Episode 2 "Nice town you picked, Norma" review

"Nice town you picked, Norma" sums up the episode.
A whole can of worms has been opened in ep 2. This town has as many skeletons in its closet as "Twin Peaks". Sorry, that was a crap sentence. The writing in this episode is a LOT better.This is a pretty smart series, so far.
For a start Momma Bates' (Norma.... who knew?) first born appears, Dylan (Max Thieriot). What a charmer, not.  Needless to say the bros don't kick it off. Norman has a new study-buddy (Emma) with cystic fibrosis (terminal, as Norma indelicately enquires on their first meeting). Emma is a great little detective, as well as a William Blake fan. It is hard to run from rifle toting dudes when you have an oxygen bottle strapped to you.
Momma Bates is being seduced by dodgy Deputy Shelby, who hints at the underbelly of his town. Don't f**k with the city fathers. Well for a start, they have some sex slavery ring going on - see sketches of semi-naked Asian girls from last week - Norman found a pad last week in a motel room (No 4?). Two people have been incinerated in a 24 hour period - one in a BMW 7 series, another hanging artistically in the town square. Nice location photography in British Columbia, by the way.
The labyrinthine plot has nods to Psycho.  Check out the Norman's girlfriend's taxidermy store. The whole of the Bates' house and motel is stuck in a 1960 time warp - that decor in the kitchen!  Norman watches a classic black and white movie in his room.
Weird observations:
Is it just me or is Vera Farmiga looking more and more like Felicity Huffman? No relation, the former having Ukrainian parents.
The sheriff resembles Anthony Perkins circa 1960's - that haircut.

Bring on next week, it's gettin' good. Can the scriptwriters maintain this cracking pace? I am wearying of "The Following", it's running out of puff....Ryan better catch some high ranking dudes pretty fast, perhaps in ep 10...but I digress).